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The Octane User Group

The very first edition The Octane User Group (TOUG) Meet in Mumbai held on the 28th of March 2012 was a SPECTACULAR success and we have gotten overwhelmingly positive feedback for it. A great combination of our clients and association partners joined us for an exclusive session to collaborate and discuss ideas at The Regale by Tunga in Andheri East.

The Topic for TOUG Mumbai was ‘Innovation in reaching out to customers’. It was very well received with enthusiastic participation from delegates in discussions and knowledge sharing.

Event Speaker:

samarjeet-singh-28-mar-2012 Mr. Samarjeet Singh, eminent technocrat and CEO of iksula Online Solutions, was the speaker for this user group event. He is a veteran of the internet industry whose experience spans over 10 years including various positions in eBay, and California Software Labs.

He gave a speech on the same topic (Innovation in reaching out to Customers) and shared his ideas on what he makes of the emerging trend of innovation in the Indian online marketing industry.

Mr. Smarjeet’s presentation for the event can be downloaded here.

This was followed by an open discussion session where delegates engaged with each other and with Octane to analyse ideas and concepts relating to e-marketing.

Innovative Spark Contest

innovative-spark-contest-28-mar-2012 Adding another first to the TOUG cap, we also conducted our special ‘Innovative Spark Contest’. We asked our participating delegates to tell us, As today’s modern marketer, about a unique and innovative idea that they would like to use when engaging with their customers.

We got a superb response to it with great entries and Mr. Nikhil Davda, of Future Group, emerged as the winner with his idea of an ‘aisle-walk-through mobile app’ for making shopping easy and fun at supermarkets. He was awarded an exclusive prize and the winner’s certificate from Octane.

Event Picture Gallery