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The Octane User Group

The 14th edition of The Octane User Group Meet was held in Mumbai at The Orchid Hotel in Vile Parle (E). An exclusive, invite only event, the meet featured two great informative sessions by our speakers, interactive Q&A discussions and an open networking session for all our delegates.

The topics for the two sessions of this TOUG Meet were:

Session 1: ‘Email in a Social World’ (View Presentation)
Session 2: ‘A Quick Look at Our New Releases’ (View Presentation)

First Session:

sreekumar-vijaykumar-25-sep-2013 It was our pleasure to host as the guest speaker for the first session, Mr. Sreekumar Vijaykumar (Founder and Managing Director – Trade Briefs). Sree brought to the session a vast amount of hands on experience and knowledge acquired during his career spanning successful stints at IMB, i2 Technologies and Deloitte. He currently is on the Advisory Council of Asia Retail, was recently a Congress Speaker at CII Retail Logistics Conference in 2010 and was also a speaker at PE Insights Retail Investment Summit in 2009.

In his session, he covered the topic, ‘Email in a Social World’. Sree shared insights and learnings from the tactics & strategies used by social media companies and how to apply that knowledge towards email marketing.

Second Session:

samarth-saxena-25-sep-2013 It was also very exciting to have the second session presented by our very own Co-Founder and COO, Mr. Samarth Saxena, who discussed the innovative new features recently developed and launched by Octane. Samarth covered the new Octane Dashboard, the Geo-Locator tool, the Manage Segments tool, the A/B Testing feature, the Triggers tool, the Maker & Checker feature, the Real Time Link/Image updating feature, the Link Tagging feature, the Stop Campaign feature and the expanded Social Media Integration feature.

As Chief Operating Officer of Octane, Samarth leads engineering, finance, human resources, technology and is responsible for the business operations and profitability of the company.

Event Picture Gallery


We would like to thank all the delegates of our TOUG meet in Mumbai on 25th of September 2013 for giving us their valued and insightful feedback about the event. We’ve collated all the data and have presented it here to share it back with the community that so positively supports us.