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The Octane User Group

The 22nd edition of Octane User Group (TOUG) Meet was held in Mumbai. TOUG is an exclusive, invite only event that features two great informative sessions by our speakers, interactive Q&A discussions and an open networking session for all our delegates.

The topics for TOUG Mumbai were as follows:

Session 1: Transforming Meru Cabs into a Digital Organization
Session 2: The Digital DNA: State of e-Marketing in India 2015

First Session:

rathin-lahiri-22-jan-2015 Our guest speaker leading the first session of TOUG meet was Mr. Rathin Lahiri (Chief Marketing Officer at Meru Cabs), he shared his thoughts and insights on the topic, ‘Transforming Meru Cabs into a Digital Organization’.

An alumnus of S.P Jain Institute of Management & Research, Rathin started his professional career with the UB Group. His key stints have been with HUL, eBay, Edelweiss Capital and Microsoft. Prior to joining Meru Cabs he was the CMO for a startup (LoyaltyOne India) which was engaged in launching a coalition loyalty program. He’s based out of Mumbai.

Second Session:

punit-modhgil-22-jan-2015 The second session was presented by our very own Co-Founder and Managing Director, Mr. Punit Modhgil who shared research findings from our latest study ‘The Digital DNA: State of e-Marketing in India 2015’.

Punit is one of the leading marketers in the country, with experience in leadership roles at Microsoft (India), Oracle (US), Siebel Systems (US), Talisma (US) and NIIT (India).

Event Picture Gallery


We would like to thank all the delegates of our TOUG meet in Mumbai on 22nd January 2015 for giving us their valued and insightful feedback about the event. We’ve collated all the data and have presented it here to share it back with the community that so positively supports us.