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The Advanced Segmentation Tool is a great feature of the Octane platform. It helps create new lists based on user behaviour from existing databases that you use for mailing. Segmenting recipients on the basis of their interactivity with your campaigns, this powerful new feature will directly help you target the right audience with the right communication!
 
It is fully integrated with the Octane platform under the ‘Manage Subscribers’ section.
 
 
 
 
It offers a quick option to create a list based on subscriber behaviour.
Offers four insightful options to segment lists – Ever Opened, Never Opened, Ever Clicked & Never Clicked.
  Ever Opened – Subscribers who have opened your mailer
  Never Opened – Subscribers who have never opened your mailer
  Ever Clicked – Subscribers who have opened your mailer and clicked
  Never Clicked – Subscribers who have opened your mailer but never clicked
Provides flexibility to modify and refresh segmented lists.
Offers the flexibility to create a new list from multiple existing ones with an added date range option.
 
 
 
 
Whats more?

The Advanced Segmentation Tool is absolutely free for all our existing clients and partners! It needs no activation!

And its available NOW!